Results for 'Acko'

Marketing Initiative

Flipkart's IPL campaign sparks banter with top brands

The campaign features billboards showcasing witty exchanges between Flipkart and five notable brands: Acko, RuPay, MPL, boAt, and Pedigree. 

Here’s why Acko is bullish on content marketing

The brand’s EVP of marketing walks us through the brand’s ambition of demystifying the BFSI category.
OTT Streaming

Sony LIV onboards 3 sponsors for Australian Open

The Australian Open LIVE coverage is set from January,14 to 28, 2024.
People Spotting

ACKO onboards Aravind Sampathkumaran as senior vice president, Core Products

Aravind brings a wealth of knowledge and expertise to strengthen ACKO's commitment to innovation and customer-centric solutions.

ACKO appoints R Madhavan as its ‘Voice of the Customer’

Madhavan will work with ACKO to create meaningful content that will demystify the nuances of insurance and empower consumers to make informed decisions.

Can Sony LIV raise MasterChef India's stature to rival KBC's?

Ranjana Mangla, head ad revenue, Sony LIV, speaks about the culinary show's exclusive streaming on the OTT platform.

Munna and Circuit challenge age-old health insurance norms in ACKO’s new campaign

Conceived by Leo Burnett, Raju Hirani has directed the six ads.

Saif and Sara Ali Khan debunk traditional beliefs about motor insurance in ACKO’s latest campaign

Executed by Leo Burnett, the ads portray the contrast between a millennial and a Gen X mindset when it comes to insurance decision-making.

ACKO celebrates Mumbai in its latest hyperlocal campaign

ACKO will partner with Red FM to further extend the campaign that will also solicit ideas from the city's residents on the changes they would like to see.

Sony LIV brings on board ACKO as a Co-presenting sponsor for Shark Tank India 2

Shark Tank India 2 will stream from 2nd January on Sony Entertainment Television and Sony LIV!