Results for 'Aman Gupta'

Marketing

"Our focus this year will be on growing the wearables category”: boAt’s co-founder Aman Gupta

The co-founder and CMO opens up on how the explosively growing boAt Lifestyle intends to expand offline. Obsessive about reading the market he says that "If you don't listen to your consumer, you will die."
Interviews

“Misfit’s core focus lies in marketing for millennials”: Aman Gupta, boAt

The co-founder and chief marketing officer talks about the company’s new personal grooming brand, the reason it was launched in 2021, the TG, and more.
Advertising

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