Results for 'Aman Gupta'


boAt founder Aman Gupta becomes first Indian entrepreneur to walk Cannes red carpet

Gupta wore his watch in his style and promoted the brand boAt on the International stage.

We’re using AI tech to become more distinctive with our IPL campaign: Aman Gupta, boAt

The co-founder and CMO of boAt talks about what the brand is doing differently in marketing initiatives during this year’s IPL.

boAt’s new campaign tries to counter Mivi’s jab

A MiVi ad had mocked boAt’s on its ‘Made in China’ products whilst claiming they were made in India.

Did Mivi mock boAt with an 'assemble in India' jab in a new ad?

A potential brand war could be in the making here.

"Our focus this year will be on growing the wearables category”: boAt’s co-founder Aman Gupta

The co-founder and CMO opens up on how the explosively growing boAt Lifestyle intends to expand offline. Obsessive about reading the market he says that "If you don't listen to your consumer, you will die."

“Misfit’s core focus lies in marketing for millennials”: Aman Gupta, boAt

The co-founder and chief marketing officer talks about the company’s new personal grooming brand, the reason it was launched in 2021, the TG, and more.

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