The campaign aims to inform and empower customers, enabling them to send and accept money effortlessly with Amazon Pay.

Anuradha Aggarwal, CMO speaks about the recent campaign starring Ayushmann Khurrana.

The campaign highlights the convenience, ease, and affordability of using Amazon Pay for bill payments and recharges.

While Amazon.in is the go-to online shopping app for many, its payment platform faces stiff competition. The ad shows how the same app can be used to access Amazon Pay services.

Titled #AbHarDinHuaAasan, the film traces the evolution of digital payments, and highlights its convenience and safety.

HOOQ subscribers can now avail a hassle free one-click subscription to their favourite international content using Amazon Pay