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Results for 'American Tourister'
By
afaqs! news bureau
Advertising
Makani Creatives challenges gender stereotypes with ‘Give Her Space’ campaign for American Tourister
The campaign spotlights the stark contrast in responses to common travel questions as men face questions traditionally posed to women travellers.
By
afaqs! news bureau
Advertising
American Tourister teleports Ananya Panday to Rollioverse
The CGI-driven campaign is conceptualised by Makani Creatives.
By
Ubaid Zargar
Marketing
What is Samsonite’s strategy for customer retention?
For a premium luggage brand, repeating purchases can be a task. Samsonite’s head of marketing communications sheds light on the brand's expansion strategy.
By
Ubaid Zargar
Advertising
American Tourister’s IPL campaign aims to put consumers into an adventure frenzy
The brand’s head of marketing talks to afaqs! about the campaign, association with Virat Kohli, and consumer trends in luggage bags category.
By
Ubaid Zargar & Akshit Pushkarna
Advertising
IPL ads: Here a cricketer, there a cricketer; yee ya, yee ya, yoh?
With every second brand onboarding cricketers for their IPL campaigns, experts weigh in on the recall value of this year’s IPL ads.
By
afaqs!
Companies
American Tourister collaborates with Virat Kohli for the launch of their new campaign ‘#UndeniableLeave'
The campaign, incorporates an activation in which a leave application is submitted on behalf of the employees, as stated by Virat Kohli.
By
afaqs! news bureau
Marketing
Meet the American Tourister branded Zomato delivery bag worth Rs 7k
Food remains hot or cool inside it for a long time and it can be used as a backpack too.
By
afaqs
Advertising
Some brands are bringing 'swag' back and how...
By
afaqs
Advertising
VIP Skybags: Attack on Black
By
afaqs
Advertising
TBWA India wins Cigna TTK Health Insurance business
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