Results for 'BARC India'


BARC India & Nielsen explain the impact Of COVID-19 on TV and digital media behaviour

COVID-19 disruption period has seen an increase in television viewership - 6% increase in TV Reach and 8% increase in TV viewing minutes/week.

Television's reach dropped by 5% after TRAI's New Tariff Order: BARC India report

Audience measurement body, BARC India released its yearbook titled 'What India Watched' which shares insights on television consumption patterns.
People Spotting

BARC India appoints Mahendra Upadhyay as Chief Information Officer

Upadhyay was head of data and technology, India at Mindshare

BARC India's Jagdeep Dighe is no more

He passed away yesterday in Mumbai.

Partho Dasgupta resigns, Sunil Lulla to be the new CEO of BARC India

Dasgupta was BARC India's first CEO and played a pivotal role in the roll-out of the television audience measurement body

BARC India appointed Oversight Committee submits report on Outlier Policy

The committee states that the entire process is fair, accurate and unbiased and should be continued.

Dangal: Ruling The Heartland

Enterr10 Television Network’s free-to-air Hindi GEC has been topping the charts since March 2019.
Industry News

IIM-C curates a report on BARC India's TV panel size


BARC India to start reporting viewership from Free & Pay platforms


Ads during Indian cricket matches grew at 38% from 2016-18: BARC India