Results for 'branding'


Importance of Branding and Awareness in Healthcare

With patients becoming empowered consumers, healthcare brands need to build strong identities says our guest author Ravi Singh Kushwaha.

Project Spotlight: Branding

Explore effective branding work curated by agency members of afaqs! Marketplace.

Personal Branding: 5 Ways to Elevate Your Brand on Social Media

Our guest author Sowmya Iyer writes that a personal brand is more than just an online persona; it’s how one carries themselves in every sphere of life, home or office.

Top branding agencies in India

Explore the top branding agencies across India & find the right partner for your needs.

Branding for the 21st Century

In today’s column, Magesh Srinivasan, presents a foundational framework that will enable brands to strengthen their voice and reduce the noise that is omnipresent in people’s minds.
Guest Article

"Your personal brand is the sum total of the online and offline you": Sumanto Chattopadhyay

In a world where people are brands and social media is a personal rooftop equipped with a virtual microphone, how does one balance sensible personal branding with shameless self promotion?
Guest Article

Why good branding needs bad villains...

About good brands taking on the bad and ugly.
Guest Article

'Vocal for Local' is not a marketing strategy

Does political ideology really translate to consumer demand? What should marketers consider before jumping on the bandwagon...
Guest Article

Branding in times of Coronavirus

What should brands do in these testing times, when each one of them is getting affected by COVID-19?

“Explosion of connectivity is turning your business upside down”: Marty Neumeier

The director and CEO Branding, Liquid Agency shows the way forward.