Results for 'D2C'

Guest Article

D2C brands: Celebrity brand ambassador cum investor model

Our guest author dissects the sweat-equity trend in D2C brands, unraveling the dynamics of celebrity endorsements and investor models.
Guest Article

The grand Indian D2C sale

Our guest author delves into the world of D2C sales, unraveling the monthly dance between ambitious targets and strategic planning.
Guest Article

Navigating the horizon: Unveiling emerging trends in D2C brand marketing

Our guest author delves into D2C brand marketing trends like immersive storytelling, data-driven personalisation, and sustainability.
Brands

AJIO introduces AJIOGRAM to empower 100 fashion startups from India

It includes exclusive homegrown D2C brands across men's and women’s clothing, footwear and accessories.
Guest Article

How the D2C mindset reshapes omni channel revenue strategies for brands in India

Our guest author dives into the intricacies of D2C as a powerful force in the ever-changing landscape of consumer-centric innovation.
Marketing

How are D2C mavens navigating the traditional retail terrain of India?

Startup brands navigate complexities, balancing online and offline strategies, as experts discuss future trends and challenges.
Marketing

Team Pumpkin launches specialised D2C marketing agency

D2CPro, Pumpkin's new agency, will cater to the marketing needs of D2C brands.
Marketing

D2C brands to expand and consolidate under one roof in 2023

With a bunch of brand acquisitions and digital roll-up companies becoming unicorns lately, the ‘House of Brands’ model is gaining popularity.
Marketing

What do large FMCG brands have to gain from going D2C?

ITC, Nestle, Dabur, HUL and Colgate have launched D2C platforms recently. Can these channels bring in sizable sales?
Marketing

Nestlé launches D2C platform MyNestlé

MyNestlé will be initially launched in Delhi NCR and will expand to other parts of the country.