From industry titans reshuffling roles to brand overhauls, we list impactful shifts that made the news in 2023.

Murarka has over two decades of experience working in the mattress, inner wear and retail sectors.

AdTech and MarTech function differently, but eventually have a common objective, say our guest authors.

Deloitte's technology, media and telecommunication predictions 2023 report finds that the growth rate of AVoD revenue is on an upward trajectory, while that of SVoD is flat.

The company predicts media, entertainment, and gaming industries are expected to take a lead in the adoption journey of Web 3.0.

As OTT viewing rises, DTH players and app-based platforms are turning into aggregators. What benefits do they offer these streaming services?

Mantha highlights key current and upcoming trends in the media and advertising business.

The acquisition provides a niche differentiation to Deloitte’s media industry capabilities and uniquely positions them as a dominant player in this space.

The study shows that consumers prefer online shopping for everyday essentials (such as groceries (55%), household (49%), and medicines (44%).

An analysis of the implications for publishers and consumers.