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Results for 'Festive Season'
By
afaqs! news bureau
Advertising
Coca-Cola kicks off 2024 with a 'family' reunion in latest spot inspired by ‘The Bear’
The ad organically connects the brand’s range of drinks with everyday small moments in life.
By
afaqs! news bureau
Advertising
Google takes another dig at iPhone in Pixel holiday commercial
The ad highlights several AI features of the Google Pixel 8 that iPhones lack.
By
afaqs! news bureau
Advertising
Vim’s new ad is all for brass and copper cleansing; Here’s why
The film shows a tussle between a worshipper and a peacock, until Vim comes to rescue.
By
afaqs! news bureau
Print
HT Media’s ad revenue on print falls by -9% in Q2FY24
Advertisement revenue declined due to shifts in festive season dates says the company.
By
Ubaid Zargar
Marketing
Decoding Cadbury’s decades worth of advertising and marketing mojo
Mondelez India's Nitin Saini talks us through the brand’s signature ad tropes and marketing evolution.
By
Ubaid Zargar
Advertising
Here is how Cleartrip onboarded Flipkart’s ‘Kidults’ to plug festive travel bookings
The brand is all for carefree travel plans this festive season, aiming to eliminate preliminary concerns for travel enthusiasts. Brand’s CMO tells us how.
By
Ubaid Zargar
Advertising
How Flipkart turned iPhone 14 into the protagonist of its Big Billion Days story
The platform’s yearly carnival kept consumers guessing the price of Apple’s flagship smartphone, all in the name of discount. Here is how.
By
afaqs! news bureau
Marketing
Haier India is the ‘Digital Streaming Associate Sponsor’ for ICC Cricket World Cup on Disney+ Hotstar
The brand has been deepening its sports commitment by investing in top events like Roland-Garros, ATP, and Indian Premier League among others.
By
Ubaid Zargar
Advertising
Maruti Suzuki Arena spends Rs 10 crore on TV and Rs 8 crore on OTT & digital for its vernacular push
Shashank Srivastava breaks down the brand’s Rs 20 cr festive ad budget.
By
afaqs! news bureau
Advertising
Paragon unveils latest Diwali campaign titled 'Utsav ke Rang, Kartavya ke sang'
It pays tribute to local business owners and frontline workers who consider their duty as religious devotion and work during festivals.
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