Aditya Pare, Samrat Das Gupta, Abhishek Sinha, and Euvika Narang have joined the organisation.

The campaign leads the viewers on a mysterious adventure, capturing the essence of the wild.

Mehrotra was previously associated with the Publicis Groupe for 9 years.

The new appointees are Partho Chakrabarti, Anubhav Malhotra, Astha Sachdeva and Arun Upadhyay.

The communications company in India, celebrating its 18th Global Foundation Day this May.

He has previously founded start-ups like Mangodata and Webitude.