Results for 'Nielsen (India)'

Media

One in three online consumers access Hindi or English news apps: Dolly Jha

The MD of Nielsen Media, India, spoke about the power and potential of digital video news at The Future of News Conference curated by afaqs!.
People Spotting

Nielsen India appoints Deepak Mann as new Director, Marketing Effectiveness

Mann to lead the Marketing Effectiveness function in India.
Media

Videos up to two minutes in duration are preferred: ShareChat report

Called ‘Understanding India’s Next Billion Internet Users’, the report aims to understand the native language (Bharat) social media users.
Media

"News & Movies continued to drive the growth for TV" : BARC and Nielsen Report

This is the seventh edition of the report on ‘Crisis Consumption on TV and Smartphones’ jointly released by BARC India and Nielsen Media.
Media

"Lack of Sports pushes the sports audiences to more virtual connectedness & gaming apps" : BARC-Nielsen report

Here are some of the key highlights of TV and Smartphone consumption during the fifth week of Lockdown.
Media

FMCG consumption trends in India in light of COVID-19

Here are the key highlights of the changing Indian consumer trends due to the virus which retailers and manufacturers must adapt to in order to succeed.
Marketing

Nielsen's annual FMCG report: an overview

The report highlights the growth of FMCG in fourth quarter of 2019.
Marketing

How Pulse candy captured the market: The Full Story

Media

GEC Watch: Colors gains top position

Digital

Nielsen launches digital advertising measurement solution