How’s Amazon’s Paatal Lok different from Disney+ Hotstar’s Special Ops? Shailesh Kapoor on genre diversity and nuances in the thriller zone.

PINKVILLA deployed a survey on its various social media platforms to find out how people watch content on OTT platforms.

To understand Indian consumers better, Enormous Brands surveyed their changing sentiments and attitudes across top six cities.

Rajul Kulshreshtha, who felt rather insulted when Disney+ did not target him, pens his thoughts on the soft launch of the brand in India.

With this investment, ZEEL intends to enhance its growth in the digital ecosystem, expanding its presence beyond OTT and AdTech.

Viacom18 launched its subscription video-on-demand offering Voot Select and Vats feel success somewhere else won’t guarantee victory in India.

The OTT platforms unanimously decided to drop down its content offering on cellular data to standard definition.

A meeting was organized yesterday by Uday Shankar, chairman, Star & Disney India, with key stakeholders of the digital industry.

At a broad level, the competition is for consumer time – and if the consumer is going out less, she is staying in more. Who gains and who loses?

The OTT customer experience study identifies areas of improvement in the segment.