With this partnership Tata Sky Binge+ adds 125,000+ hours of bespoke OTT content in 12 languages.

India has leapfrogged to 2022-23 in terms of the number of users streaming content, said panellists in a webinar organised by afaqs! last evening.

PubMatic’s OpenWrap OTT aggregates 100% of video demand while creating a seamless TV-like viewer experience.

As the Over the Top (OTT) and publishing industries witness a never-like-before boom, how are platforms staying afloat?

How’s Amazon’s Paatal Lok different from Disney+ Hotstar’s Special Ops? Shailesh Kapoor on genre diversity and nuances in the thriller zone.

PINKVILLA deployed a survey on its various social media platforms to find out how people watch content on OTT platforms.

To understand Indian consumers better, Enormous Brands surveyed their changing sentiments and attitudes across top six cities.

Rajul Kulshreshtha, who felt rather insulted when Disney+ did not target him, pens his thoughts on the soft launch of the brand in India.

With this investment, ZEEL intends to enhance its growth in the digital ecosystem, expanding its presence beyond OTT and AdTech.

Viacom18 launched its subscription video-on-demand offering Voot Select and Vats feel success somewhere else won’t guarantee victory in India.