Results for 'OTT'

Interviews

"The dependence of OTT on Bollywood has reduced": Ormax Media's Shailesh Kapoor

In conversation with Shailesh Kapoor, founder and CEO of media consultancy Ormax Media, at vdonxt asia.
Media

Government notifies rules to regulate social media and streaming platforms

The new Information Technology (Intermediary Guidelines and Digital Media Ethics Code) Rules 2021 was finalised by the MEITy and MIB.
Interviews

"It's time to monetise content through an ecosystem of 'paid models', not free services": Vi CMO Avneesh Khosla

The CMO of Vi talks about the importance of video in general and the telecom giant's association with Hungama Digital in particular.
Interviews

"Will spend up to Rs 10 crore per show to change Ullu's 'edgy' image": Vibhu Agarwal

The video-on-demand platform's founder and CEO says he is planning to neutralise the content offering.
Media

OTT will be the Future of the Media & Entertainment Industry

While the OTT platforms are giving a new turn in the media and entertainment industry, it also needs to look at creating value in its customers.
Advertising

PVR beats down on TV, OTT and popcorn-less couch viewing experience

Despite the COVID ban, leading multiplex chain PVR is trying hard to be relevant and to be a part of conversations.
Companies

Tata Sky Binge+ onboards ZEE5 to strengthen its OTT offerings on its android powered Smart Set-top Box

With this partnership Tata Sky Binge+ adds 125,000+ hours of bespoke OTT content in 12 languages.
Media

What has the growth in consumption done to scale and security in the OTT game?

India has leapfrogged to 2022-23 in terms of the number of users streaming content, said panellists in a webinar organised by afaqs! last evening.
Companies

PubMatic announces prebid server-powered header bidding To drive ad pod optimization

PubMatic’s OpenWrap OTT aggregates 100% of video demand while creating a seamless TV-like viewer experience.
Marketing Initiative

The fate of Over the Top services and publishers in times of coronavirus

As the Over the Top (OTT) and publishing industries witness a never-like-before boom, how are platforms staying afloat?