Results for 'PepsiCo (India)'

Marketing

PepsiCo India drags Parle Agro to court over ‘For The Bold’ tagline

“For The Bold’ is a registered trademark of PepsiCo's Doritos chips brand which Parle Agro has used for its ‘B-Fizz’ beverage.
Advertising

Lay’s pushes itself as chief 'Work from Home' snack in a new spot

Did we spot new cover designs in the ad, made especially for the WFH folks, perhaps?
Marketing

As digital onboarding becomes an everyday thing, the ‘welcome kit’ photo has become de rigueur

LinkedIn is flooded with such snaps; we take a look at it and the world of online inductions and the first few days at work in today’s world.
Advertising

Kurkure launches limited-time flavours with Akshay Kumar at the fore

The launch TVC features brand ambassador Akshay Kumar and television actress Kritika Kamra engaging in a fun conversation
Advertising

“Darr ke aage jeet hai” makes Hrithik Roshan ride his bike off a mountain wall

It’s the latest ad from Mountain Dew, which is nearing two decades of existence in India.
Companies

PepsiCo India launches ‘Bowl of Hope’ to mark World Whole Grain Sampling Day 2021

A week-long initiative focused on creating awareness on the importance of whole grains in diets through videos and sessions.
Companies

Pepsico India strengthens its beverage portfolio, launches ‘Mountain Dew Ice™’ in India

Accelerates category innovation with unique product developed especially suited for Indian palate.
People Spotting

Pepsico ropes in ex-Coca Cola Director Alok Kohli as Senior Director

Alok joins from DSM, a science-based company specializing in nutrition.
Advertising

Mountain Dew's 'Darr Ke Aage Jeet Hai' gets a patriotic touch in a new anthem

The soft drink brand released a new rendition of ‘Yeh Desh Hai Veer Jawaano Ka’ that features this catchphrase.
Advertising

Kurkure thanks the quirky Indian family for being there for each other during the lockdown

With a peppy track, it takes us through relatable moments we all went through during the lockdown.