Results for 'P.V. Sindhu'


PV Sindhu takes flight with FlyBoo Holidays in latest campaign

Created by PAD, the campaign portrays the essence of Sindhu's experiences and the assistance given by Boo.

Are brand advertisers acknowledging the rise of women's sports?

Industry experts discuss factors boosting women athletes' visibility and persistent challenges in brand associations.

Centuary Mattresses onboards PV Sindhu as Brand Ambassador

PV Sindhu will be promoting the importance of using the right mattress for fitness well-being.

No more leaky walls: Asian Paints drops 'SmartCare Hydroloc Xtreme' with Ranbir Kapoor and PV Sindhu!

SmartCare Hydroloc Xtreme is an easy-to-apply interior waterproofing solution, designed to address all waterproofing needs effortlessly.

Maybelline New York solidifies its Gen Z connection, ropes in three brand ambassadors for India

In a conversation with afaqs!, Pankaj Sharma, director of consumer products division, L’Oréal India, talks about the brand's 'Beauty Squad', choice of ambassadors, and more.

Biryani By Kilo announces PV Sindhu as its Brand Ambassador

This association is considerably more meaningful since PV Sindhu was born & brought up in Hyderabad and shares a similar fondness for biryani.
Guest Article

India’s Commonwealth Games 2022 performance - what’s in it for brands?

Our guest author Alekhya Chakrabarty wonders whether brands will continue to stick to cricketers or work with non-cricket athletes who have made India proud.

Maybelline New York launches ‘Brave Together’ in India, onboards PV Sindhu as the ambassador

Maybelline New York’s toll-free helpline number 011-41198666 in partnership with NGO Sangath.

Asian Paints brings two champions together to launch ‘SmartCare Hydroloc’

SmartCare Hydroloc is a ready-to-use interior waterproofing solution with a three year warranty against dampness & efflorescence.
Points of View

Thomas Cup victory: time for non-cricket athletes to shine?

The Olympic Year 2021 saw emerging athletes' endorsements rise by 79%, accounting for 13% of overall brand endorsement value. Have these athletes' brand value changed?