The campaign 'Rise Up Baby' will be amplified with a 360-degree surround across television, digital, outdoor, and social media.

Nourish You is backed by Zerodha’s Nikhil Kamath, Darwinboxs’ Rohit Chennamaneni, among others.

The company launched a digital campaign #SamanthaForMivi which garnered quite attention on Instagram and Twitter.

Moshi Moshi will handle Saaki’s consumer and corporate reputation, amplifying the brand’s visibility.

The campaign film smartly depicts how an individual is unable to focus on daily activities when they suffer from headache and blocked nose.

Arjun is also the only South Indian actor to make it to the All India Top 10 celebrity list.

The actor's performance in 'The Family Man' and a hit song from 'Pushpa: The Rise', have catapulted her to the national scene.

It addresses the mindset of self-doubt that exists among Gen Z and millennials.