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Results for 'TAM'
By
afaqs! news bureau
Advertising
Rahul Dravid secures top spot in celebrity endorsement list in ICC CWC' 2023: TAM
The report also highlights that volume of ads featuring celebrity endorsements increased by 55% in ICC CWC’23 as compared to ICC CWC’19.
By
afaqs! news bureau
Media
Tata Play allows brands to split one ad slot for multiple audiences
Tata Play has teamed up with Invidi and TAM to start addressable ads for linear television.
By
afaqs! news bureau
Advertising
Music genre ads rise 9% in H1 2023: TAM AdEx
As per the report, in H1 2023, Reckitt Benckiser (India) led with 27% of ad volumes.
By
afaqs! news bureau
Advertising
Print ad space registers 36% rise in H1 2022-2023: TAM AdEx
As per the report, the education sector dominated with 19% of the ad space share in print media, followed by services with 16%.
By
afaqs! news bureau
Advertising
HUL and Reckitt dominate TV advertising in first half of 2023: TAM
The food & beverage sector finished on top with 23% in January-June 2023 as well as during the same period in the previous year.
By
afaqs! news bureau
Advertising
Radio ad volume grew 20% in Jan-March '23 over same period in '21: TAM AdEx
LIC, with a 3% ad volume, is the leading advertiser in Jan-Mar '23.
By
afaqs! news bureau
Advertising
Pan Masala still a top advertiser on IPL 16 after 54 matches
Following it on second and third are E-com gaming and aerated soft drinks.
By
afaqs! news bureau
Media
TAM Sports launches new dashboard for enhanced business insights
The new dashboard is now available for subscription on TAM India’s website, and one can schedule a demo to see the tool in action.
By
afaqs! news bureau
Advertising
Radio ad volume grew by 25% in 2022: TAM AdEx report
Average ad volume increased by 18% in the fourth quarter of the year, as compared to the second quarter.
By
afaqs! news bureau
Advertising
80% of celeb endorsements featured movie stars: TAM Adex July-Sept 2022 report
As per the report, celebrity endorsement ad volumes increased by 1% in July-September 2022, as compared to January-March.
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