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People Spotting
Results for 'Wendy's'
By
Ubaid Zargar
Advertising
Santa isn’t real? Has Burger King gone ‘Grinch’ this Christmas?
The brand takes aim at Santa Claus and competitors McDonald's and Wendy's while hijacking an iconic holiday song.
By
Nisha Qureshi
Marketing
From Faasos' wraps to Behrouz Biryani, how Rebel Foods reshaped India's F&B landscape
Sagar Kochhar, co-founder of Rebel Foods and chief of EatSure shares how innovation in tech & marketing fueled their ascent in India's F&B sector.
By
afaqs! news bureau
Advertising
Wendy's asks customers to refresh their 20-year-old burger preference in India
Conceptualised by Leo Burnett, the campaign talks about replacing the old boring burgers with new flavourful Wendy’s burgers.
By
afaqs! news bureau
Advertising
Wendy’s takes a dig at McDonald’s French fries to promote its ‘Hot & Crispy Fries’
The new campaign guarantees that Wendy’s fries will always be hot and crispy, or else will be replaced for free.
By
Madhuwanti Saha
Interviews
“We will not rest till it becomes a Rs 150-200 crore brand”: Indrajit Ghosh of Rebel Foods on Wendy’s
A chat with the VP and global head - marketing communication and design, Rebel Foods.
By
afaqs! news bureau
Marketing
Pepsi uses hidden logos to claim it goes better with burgers than coke
It’s the cola brand’s push to fight Coke’s decades-long dominance at Wendy’s, Burger King, and McDonald’s.