Results for 'WPP'

Marketing

WPP acquires leading ecommerce agency Corebiz

The company will strengthen WPP’s digital commerce capabilities in Latin America as a part of the VMLY&R COMMERCE global network.
Marketing

WPP creates Design Bridge and Partners

Design Bridge and Superunion will merge to create a single design company, launching in January 2023.
Advertising

WPP to acquire marketing technology leader Bower House Digital

Bower House Digital will join Ogilvy’s global network, further strengthening its ability to deliver technology-driven marketing solutions for clients.
Media

WPP and Epic Games partner to accelerate innovation for clients in the metaverse

This new metaverse curriculum will consist of three separate tracks for executives, creative practitioners, and media experts and strategists.
Advertising

WPP expands into end-to-end ecommerce with the launch of ‘Everymile’

The new service will be led by Mark Steel, previously at Google Cloud and before that Digital Director at Argos, where he worked with WPP CFO John Rogers, who is executive sponsor of Everymile.
Advertising

Pepsico parts ways with WPP ending a 30 year partnership

The company has called for pitches and Wunderman Thompson and Mindshare will not be participating this year.
Media

WPP acquires Cloud Commerce Group

The software platform helps brands across the entire commerce journey, connecting customer acquisition and multi-platform commerce, with warehousing, inventory, and fulfilment partners.
Advertising

WPP named as the global marketing network partner for The Coca-Cola Company

Dentsu named complementary media partner in selected markets.
Companies

WPP acquires leading Brazilian digital innovation and software engineering company DTI Digital

WPP today announces that it has acquired DTI Digital (DTI), a leading Brazilian digital innovation and software engineering company.
Marketing

WPP and TikTok announce first-of-its-kind global agency partnership

Partnership will focus on delivering new opportunities for creative excellence for WPP agencies and clients.