News Bureau, Marketing Interactive

Stories by 'News Bureau, Marketing Interactive'

Marketing Initiative

To Mahindra and Mahindra’s Vikram Garga, his limitless possibilities are about working towards a larger purpose

Marketing Initiative

To Mediacom’s K Srinivas Rao, the biggest leap is about learning everyday

Marketing Initiative

Xiaomi’s Karan Shroff believes that failure plays an important role in our leaps of success

Marketing Initiative

OPPO Introduces K3: Exquisite Design with Blazing Fast Performance

The phone boasts of 6.5-inch Super AMOLED panoramic display, Game Boost 2.0, VOOC Flash Charge 3.0, Octa-core Qualcomm Snapdragon 710 processor, and more.
Marketing Initiative

Havas Media’s Anita Nayyar is always looking for newer challenges, constantly devising newer solutions

Marketing Initiative

Blurring lines between Programmatic & CPC Media Buying

To create a distinction, CPC mostly operated on Native Inventory while display/ heavy ad formats were filled by programmatic direct or PMP.
Marketing Initiative

To L'Oreal's Neel Pandya, the biggest leap is to put India on the global map for digital initiatives

Marketing Initiative

Kajaria goes to the gullies this Cricket World Cup

Get nostalgic with Kajaria’s 2019 World Cup campaign video. Read on...
Marketing Initiative

COLORS premiere Shrimad Bhagwat Mahapuran - A saga blending mythology and philosophy

Conceptualized by Rajkumar Dhoot, the show premiered on June 2, 2019, and will air every Sunday at 11 am.
Marketing Initiative

adidas Originals leverages OOH like never before

In a unique campaign, the brand showcased a storyline across 20 consecutive metro pillars.