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Ubaid Zargar

Ubaid Zargar is the Principal Correspondent at afaqs!. He writes about advertising and marketing, focusing on digital marketing and marketing technology.

Chatbot start-up founder markets product... Marketing
Chatbot start-up founder markets product...
By Ubaid Zargar
Jan 24, 2020 04:45 IST 3 Min read
What is the efficacy of WhatsApp as a medium for ads and marketing? POV
What is the efficacy of WhatsApp as a medium for ads and marketing?
By Ubaid Zargar
Jan 23, 2020 04:45 IST 5 Min read
Tinder Releases Face to Face Video Calling in India Social Media
Tinder and Netflix get the ball rolling in a Twitter exchange...
By Ubaid Zargar
Jan 22, 2020 14:30 IST 2 Min read
With Zomato's acquisition of Uber Eats... Advertising
With Zomato's acquisition of Uber Eats...
By Ubaid Zargar
Jan 22, 2020 04:30 IST 3 Min read
In search for authenticity, are brands swinging towards real people? Advertising
In search for authenticity, are brands swinging towards real people?
By Ubaid Zargar
Jan 17, 2020 04:45 IST 5 Min read
Dhara's new campaign brings forth 'Women Of Change' Advertising
Dhara's new campaign brings forth 'Women Of Change'
By Ubaid Zargar
Jan 16, 2020 05:00 IST 4 Min read
"Its not a replacement for milk": Parle's Mayank Shah on new spot... Advertising
"Its not a replacement for milk": Parle's Mayank Shah on new spot...
By Ubaid Zargar
Jan 15, 2020 05:30 IST 4 Min read
Nykaa's new campaign aims to redefine 'beauty' Advertising
Nykaa's new campaign aims to redefine 'beauty'
By Ubaid Zargar
Jan 14, 2020 04:45 IST 5 Min read
Michelin Man reappears on Indian OOH landscape Advertising
Michelin Man reappears on Indian OOH landscape
By Ubaid Zargar
Jan 13, 2020 05:00 IST 2 Min read
Is there a silver lining to the grey 'troll cloud'? POV
Is there a silver lining to the grey 'troll cloud'?
By Ubaid Zargar
Jan 10, 2020 05:15 IST 5 Min read
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