boAt

We’re using AI tech to become more distinctive with our IPL campaign: Aman Gupta, boAt

boAt appoints Arun Mittal as Head of Communications and Special Projects

boAt to be the Official Audio and Wearable Partner for three IPL teams

boAt appoints Vivek Gambhir as Chairman, Co-Founder Sameer Mehta as CEO

Beyond the sale: Is post-purchase customer engagement the elixir of brand loyalty?

boAt uses Shark Tank India platform to promote Made in India tag

Mivi goes after boAt again in round two of an ever-growing ad fisticuffs

boAt’s new campaign tries to counter Mivi’s jab

Did Mivi mock boAt with an 'assemble in India' jab in a new ad?

boAt takes a metro ride; surprises commuters with cosplay