Results for 'ai'

Digital

Meta’s revenue up by 27% in Q1

The profit was driven by increased advertising revenue and a 6 % rise in average ad prices on its platforms, says the company.
Digital

Focussed on content that AI can’t create: ImagesBazaar’s CEO Sandeep Maheshwari

The founder of the stock images portal sheds light on how the company is navigating the impact of generative artificial intelligence.
Advertising

How Schbang roped in Jehan Daruwala for Horlicks despite his unavailability

As a last-minute solution, the agency used face-swapping technology to get the film made.
Advertising

Pepsi puts AI in ‘Thandai’ in its Holi ad

The new spot sees a Pepsi employee bring his ‘Thandai’ idea to the company CEO, only to have him stall it.
Corporate Communications and PR

Exploring data integration in PR strategies: Focussing and using relevant data

Industry experts deliberate on the role of data in measuring PR success, the need for data literacy, and more.
Advertising

Agoda launches AI-powered campaign with Ayushmann Khurrana to personalise travel ads for audiences

The initiative utilises AI technology to create over 250 customised videos for various locations in India and abroad.
Digital

Traversing the AI era of digital discovery and brand growth

Jyothirmayee JT, founder and CEO, HiveMinds, talks company’s growth and expansion, cookieless future, and more.
Advertising

Google’s Super Bowl ad unveils Pixel's AI camera tool to assist people with blindness capture photos

The one-minute-long ad employs a practical blurring effect to showcase Pixel phone’s AI camera tools.
Advertising

Kit Kat wants you to give AI a break

The brand’s new spot says giving AI sufficient breaks derives accurate and better results.
Advertising

Success Stories and Gen AI strategies of leading brands and agencies

A deep dive into the world of AI, personalisation, and leading AI tools.