Results for 'Air-India'

Guest Article

Flyers to be spoilt for choice again

With the launch of Akasa Air and the return of Jet Airways, India's airline sector is set for a reset, says our guest author.
People Spotting

Campbell Wilson appointed new Air India CEO

Wilson previously worked as CEO of Scoot, the wholly-owned low-cost subsidiary of Singapore Airlines (SIA).
Advertising

Air India issues public notice against Builder.ai's ad campaign

Unknown to Air India, the software company created a prototype for the airline’s app and ran ads featuring its logo without consent.
Advertising

Air India advertises start of new chapter with Tata

Carrying copy that reads 'Amazing Before, Amazing After', the ads also bear Tata's logo.
Marketing

Can Air India reimagine the Maharajah for modern times?

The Tata group acquired 100% in Air India and the Maharajah is back in Ratan Tata’s palace. Can the mascot be contemporised for this day and age?
Points of View

What if you were in-charge of ad campaigns for Domino's, Air India, after the recent data breach?

That’s what we asked a bunch of senior creative executives. Read on to know their take on the media strategy these brands ought to take.
Advertising

Remembering Air India's Maharaja on the sets of KBC

When Big B saluted Air India while filming Kaun Banega Crorepati...
Guest Article

Spot The Fake Ad

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She is the hero

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Not A Man In Sight