Results for 'Bata India'

Marketing

Bata India aims to expand and strengthen market position with focus on 'Top 6 brands'

Bata India plans to expand its Floatz brand with a new range and continue the momentum from its Power apparel line launch.
People Spotting

Bata India names Deepika Deepti as head of marketing

Her previous stint was with Metro Brands as senior VP of marketing.
Advertising

Bata India unveils '10/10' collection

It has released 5 digital films that showcase the collection, enhancing looks for various occasions.
Marketing

Hush Puppies celebrates its 65th birthday with a giant Basset Hound mascot

The ‘Basset Hound-themed’ van circled the streets of Gurugram to mark the 65th birthday of Hush Puppies.
Brands

Bata India announces licensing and manufacturing partnership with Authentic Brands Group

The partnership for the lifestyle brand Nine West, is aimed at further enhancing Bata India’s premium product portfolio.
Marketing

Bata India expands product portfolio with 'Power Acti-Wear' launch

The Power Acti-Wear range is designed to aid fitness enthusiasts to pursue the activity of their choice with comfort.
Advertising

Bata India's recent campaign targets younger audience; spends 35% on digital mediums

Badri Beriwal, chief strategy & business development officer, talks about the recent campaign, TG, media mix and more.
Advertising

Bata India promotes its Sneaker Studios through a youthful campaign

The campaign celebrates the free-spiritedness of the youth and urges them to live limitless.
Marketing

Bata India to expand its online presence through social commerce foray

The footwear company is expected to boost its online sales, which currently contribute 15% of its total sales.
TV

It's Got To Be Bata