Results for 'BYJU'S'


BYJU’S to acquire Aakash Educational Services through a strategic merger

Partnership to combine BYJU’S leadership in Education Technology and AESL’s expertise in test prep services to create greater value for the student community.

ICC announces BYJU's as a global partner until 2023

As a global partner, BYJU’S will have extensive in-venue, broadcast, and digital rights across all ICC events.
Brands and Sports marketing

Cricket LIVE’s prowess backed by their success busts myths

Cricket Live is amongst the top 5 rated shows in India with attention on ads being 37% higher attention than that on all other genres.

Byju’s presents a world where Indian parents aren't too worried about their kids’ studies…

… And want to become their partners in learning.
People Spotting

Dhimant Vyas joins BYJU’S as Chief Creative Director

Dhimant will be responsible for leading ideation and creation of quality interactive learning experiences for our students across products.

Hrithik Roshan bats for WhiteHat Jr... What will this do to the brand's image?

WhiteHat Jr has undergone a trial by fire on social media in recent times. Will Bollywood actor Hrithik Roshan as its face extinguish or fuel the fire?

Toppr takes on coaching classes, positions itself as a smart alternative that teaches ‘soching’

It’s an emerging trend where edtech companies are trying to replace coaching classes.
Social Media

WhiteHat Jr. ads draw flak from social media users

Social media users who didn't have children of their own were still shown ads for the platform which hosts live online coding classes for kids.

BYJU’S announces its social initiative - ‘Education for All’

The program aims at democratising education by ensuring that children across all economic backgrounds get equal access to quality learning opportunities.

Broadcasting to kids during COVID: Viewership grew manifold, but revenues dropped

Has the Coronavirus pandemic been a boon for kids genre? This was the topic of discussion on the fourth day of afaqs! 'Television Week'.