Results for 'Corporate Communications'

Corporate Communications and PR

The evolving role of social and traditional media in PR

A deep dive into how the dynamics between PR and traditional media have evolved since the advent of social media.
Corporate Communications and PR

Talent tensions: HR challenges in finding new PR recruits

A lot of people are studying PR. But is everyone equipped with what is required to join the field? Read to know.
People Spotting

Sanghamitra Bhargov joins Cashfree Payments as Director - PR & Corporate Communications

She will be closely working with the founders to further boost and build brand visibility.
Corporate Communications and PR

Ruder Finn's tech leap tells us all about PR's evolved role in modern marketing

On the back of consistent tech integration, the agency's chief technology officer explains how PR has embraced a new role in the current landscape.
Corporate Communications and PR

Has the time come for marketers to redefine the role of PR agencies?

With PR agencies donning more than conventional hats to fit the needs of clients, we assess if the clients are finally getting the most out of their PR partners.
Guest Article

Corporate communication and PR: same agenda, but do the approaches match?

Our guest author says corporate communication professionals need to work in harmony with PR agencies and take advantage of the latter's wisdom.