Results for 'Diageo'

People Spotting

People on the move: Key shifts and moves in advertising, media, and marketing in 2023

From industry titans reshuffling roles to brand overhauls, we list impactful shifts that made the news in 2023.
Advertising

ICC Cricket World Cup 2023 attracts surrogate advertising from alcohol brands

The tournament has some major alcobev names, including Bira91, Royal Stag, Jacob's Creek, Pernod Ricard India, Kingfisher, Black & White, and Diageo associated with it.
Obituary

Ivan Menezes, CEO of Diageo passes away

Ivan joined Diageo at its creation in 1997 and held many senior positions in a career spanning over 25 years at the company.
People Spotting

Inderpreet Singh Sethi joins Diageo India

Sethi is appointed as national customer marketing & brand advocacy head.
Marketing

Johnnie Walker to be sold in a paper bottle

The paper bottle is 100 per cent plastic-free, made entirely from sustainably sourced wood, and fully recyclable in standard waste streams.
Advertising

Diageo assigns global media duties to PHD

As per reports, Dentsu Aegis Network's Carat previously handled the majority of Diageo's media planning and buying.
Advertising

The Glitch adds Diageo India to its creative portfolio

The Glitch has grown its relationship with Diageo India from digital and creative partnership since November 2018, to now handling the 360 duties for the brand.
Advertising

Johnnie's Walker Strides Outdoors

Abhishek Shahabadi, vice-president and portfolio head, premium and luxury brands, Diageo India speaks about the campaign
Marketing

FMCG companies join hands to protect environment

The initiative — 'Karo Sambhav' will focus on creating a formal eco-system for collection of post-consumer packaging waste...
Media

The future of mobile marketing, according to industry experts...

A forum organised by the MMA attempts to decode the nuances of mobile marketing in an attention-deficit digital era