Managing Partner Sahil Shah says most growth now comes from metros and there is huge potential in small cities and towns in future.

Department of Consumer Affairs to hold meeting with e-Commerce entities and stakeholders to discuss magnitude of fake reviews and prepare a roadmap ahead.

The campaign, titled #BharatKoTaiyaarKartaHaiSnapdeal and executed by Bullet On Wheels, is currently live on TV and digital media.

The growth will be mostly driven by the accelerated online adoption, which is a result of COVID, states the report.

Microbrands have been steadily rising with the rise of e-commerce. They are essentially direct-to-consumer and digital native brands.

E-commerce platforms like Flipkart, Amazon and Snapdeal are among the fastest to bounce back from the Covid meltdown. But will the recovery sustain?

The e-commerce platform has resumed delivery of all products. Newly uploaded videos on its YouTube channel assure customers that the online shopping process is safe.

how will they bait FMCG buyers?

Quick chat with Nykaa's chief officer — content.

Chinese e-commerce company, Club Factory, will soon add new categories in its product line-up to escalate its growth in the Indian market.