Results for 'Esports'

Gaming and e-Sports

eSports has become an integral part of the digital entertainment landscape: Girish Menon, JetSynthesys

Girish Menon, chief strategy officer, JetSynthesys, details the crucial events of 2023 that have led to a significant uptick in the relevance of eSports in India. 
Gaming and e-Sports

Vi and Team Vitality join forces to elevate esports in India

This feature will give Vi customers the opportunity to engage in esports and allow exclusive access to Team Vitality's well-known tournaments.
Gaming and e-Sports

eSports can become the second largest sport in India in 3-5 years: Loco's Ashwin Suresh

The founder of the eSports streaming platform discusses experiment with premiumisation as the industry seeks a roadmap for sustained growth.
Gaming and e-Sports

eSports at Asian Games 2023: Will Indian brands catapult it into the mainstream?

From streaming to OTT platforms and TV, stakeholders from the Indian eSports ecosystem trace how it is going mainstream and share how brands have reacted.

MPL launches new campaign with Virat Kohli to promote player safety and security

The campaign is a continuation of MPL’s player-first approach and illustrates its commitment towards offering a safe and secure gaming experience that they can trust and enjoy.
Gaming and e-Sports

Dummies guide to e-gaming

Here's the difference between real money gaming and esports, two of the biggest categories in online gaming in India.
Gaming and e-Sports

Gaming companies seek regulatory distinction between video games and real money games

In the draft notification by ministry, 'video games' and 'online games played for stakes' are combined under one definition.
Gaming and e-Sports

Gaming gets serious: How India's esports business is set to gain from the 'Multisport event' tag

The development is predicted to boost advertiser interest in the space.
Corporate Communications and PR

Artsmith bags PR mandate for FanClash

The agency will focus on creating awareness about fantasy Esports in India and Asia.
Guest Article

Why non-endemic brands need to leverage esports

The majority of the viewership of esports in India comes from Tier-II/III cities, and the industry has collectively acquired a viewership of over 12 million in certain events.