Previously, Singh was associated with dentsu for more than six years.

Essence will be responsible for the growth of brands like Behrouz Biryani, Faasos, Oven Story Pizza, Wendy’s and EatSure.

The agency will manage strategy, media planning and media activation for Plum’s brand marketing activities.

She took to Twitter to make the announcement, claiming she would never be the same again.

Previously, he was with Essence as Assistant Media Planning Director.

It also announced that Mindshare will complete the integration with global performance agency Neo.

Previously, he was with Mindshare as Principal Partner.

Three out of four people surveyed are likely or highly likely to buy through social media in the future.

This product offering will enable marketers to unlock value from their audience data to optimise business impact and consumer brand experience.

A chat with the newly appointed MD over her game plan, present challenges in the marketing landscape and the agency's positioning