Results for 'IPL 2022'


We did see gains but it was not as expected: Lucky Saini on Meesho’s maiden IPL campaign

The homegrown e-commerce player’s IPL 2022 association aimed to unlock men as its target audience.

Average ad volume increased by 6% during IPL 15: TAM Sports

The company's research division recently released data from the first 57 matches of the Indian Premier League.

Driven by IPL, Indian audience contributes to more than half of new subscribers of Disney+

The streaming platform crosses 50 million subscribers this quarter.

IPL 15 ad volumes in first 39 matches grew by 5 per cent from IPL 14: TAM Sports

As per the report, corporate/brand image and e-comm-auto rental services were the new categories of advertisers during IPL 15.

ESPNcricinfo dives into an opportunity of multiple brand associations to power through IPL 2022

With a list of partnerships like Maruti Suzuki, iQOO, Simplilearn and Swiggy Instamart, ESPNcricinfo is widening its horizons of sponsorships to offer more as they record growth.

Borrowing sugar from neighbours is so passé, say Instamart ads

The new ads play on a very real insight - of showing up at a neighbour's doorstep when supplies run out.

Nawazuddin Siddiqui features in Jar app's latest IPL spot

Conceptualised by Spring Marketing Capital, the fintech app's ad recreates a scene from the web show 'Sacred Games'.

“We want to be the Aamir Khan of Indian healthcare system”: PharmEasy’s Gaurav Verma

The digital healthcare platform's IPL campaign features the actor as a delivery person, who is dancing to the brand’s famous jingle. A chat with its CMO.

Recent Swiggy ads focus on socialising at home

The ads show people ordering from the app while watching IPL matches together.

Burger King announces Meme Premier League to celebrate T20 season

The fast food company will be posting a grill-worthy meme moment from each match on its Instagram stories daily.