Results for 'iQOO'


iQOO's CGO hunt a strategy to attract youngsters?

The brand has received over 60,000 applications from young gamers across India for the post of ‘chief gaming officer’.

Community building: the why and how to

Community is a strong brand asset. Several brands are already experimenting with this concept that can increase loyalty, lower marketing costs and become a revenue-generating channel.

iQOO's latest ad is all about mispronouncing its name

The brand has tried to capture how customers struggle to pronounce 'IQOO', in its latest ad.
People Spotting

iQOO India appoints Nipun Marya as Chief Executive Officer

He will be responsible for driving the growth of iQOO brand and its operations in India .

Can smartphone sub brands POCO and iQOO find their calling with the gaming push?

The extensions from Xiaomi and Vivo are associating ‘gaming’ in product features and storytelling while finding a place in the smartphone market.

iQOO appoints Lowe Lintas to launch iQOO 3 smartphone in India

The account will be handled out of the agency’s Mumbai office.