Results for 'Lava'

Advertising

Lava assigns its digital media mandate to Grapes

The agency will build the brand’s robust presence on digital grounds.
Marketing

Why Lava's bottom of the pyramid business and smartphone ambitions matter

As per CMR, Lava had 23 per cent share in the feature phone market, claiming the top spot in Q2 2020. The brandis also launching entry level smartphones.
Advertising

LAVA launches ‘Desh ki apni Dhun’

The campaign video introduces Lava’s unique signature tune that brings alive the real sounds of India.
Points of View

POV: Can Indian mobile phone brands survive?

Advertising

Raksha Bandhan: Spots that grabbed our attention

Marketing

Sunil Raina named Lava CMO

Interviews

"If we have a great creative, we'll put money behind it": Shubhajit Sen, Micromax

Marketing

Brand Owners Summit 2015: "Word-of-mouth through the internet has become critical", Sunil Raina, Xolo

Advertising

"Social Media adds to the relevance of phone cameras": Solomon Wheeler, Lava

Advertising

Nima Namchu and Atishi Pradhan Quit Cheil