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Results for 'McDonalds'
By
afaqs! news bureau
Advertising
McDonald's targets Gen Z with anime-themed campaign for Studio Pierrot collab
The brand is launching a mini anime series, a dedicated menu, as well as special edition packaging as part of the global campaign.
By
afaqs! news bureau
Brands
Ben & Jerry’s calls for immediate and permanent ceasefire in Gaza
According to Ben & Jerry’s board chair Anuradha Mittal, their stance on a ceasefire was consistent with the history and values of the company.
By
Nisha Qureshi
Advertising
Why is comparative advertising a troubled concept in India?
Comparative advertising in India has mostly been adversarial unlike those in Western markets; what gives?
By
Pooja Yadav
Marketing
McDonald’s North and East to double its footprint in next 3 years
The fast food giant plans to scale up its presence to 30 restaurants across the Northeast, West Bengal, Odisha and Jharkhand over the next three years.
By
afaqs! news bureau
Media
Brands ride the French wave in ‘Emily in Paris’ style
The Netflix show has sparked a number of viral conversations surrounding everything from Emily’s new bangs to the resurgence of neon clothing.
By
Namah Chawla
Advertising
McDonald’s replaces its iconic golden arches with a new logo
Following a TikTok trend, the fast-food giant decided to replace its logo with the one created by influencer Emily Zugay.
By
afaqs
Advertising
Burger King invites customers to burn competitors ads...
By
afaqs
Advertising
Brands release topicals around Makar Sankranti
By
afaqs
Interviews
Ex-P&G, McDonald's marketer Paddy Rangappa pens book on advertising
By
afaqs
Advertising
"40 hours of recording, 150 hours of composing, 50 hours of shooting": Siemens India on creating the #SoundOfWork digital film
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