Results for 'Ogilvy'

Marketing

"Consumers are ready to adopt new mobility technologies": WPP report

The Future of Brands in Motion report explores consumer expectations, anxieties and preferences related to mobility experiences.
Advertising

Work from fellow agencies that made Dentsu Webchutney go green with envy this year

The full-service digital agency from Dentsu put forth ‘Wish We’d Done It’, a compilation of campaigns crafted and executed by rival agencies.
Advertising

‘Rang Rogan’ jugaad doesn’t seal seeping roofs suggests Amitabh Bachchan in Dr.Fixit’s new ad

Bachchan urges consumers to opt for the correct roof waterproofing technique for a lasting impact.
Advertising

Bajaj Pulsar introduces customised font to engage with riders on social media

The ‘Pulsar Stunt’ font is available as GIFs and stickers on Instagram and other messenger apps like WhatsApp, and on the Pulsar website.
Advertising

Mondelez India introduces Bournvita Crunchy biscuits, enters wholesome biscuits segment

The company announced the launch with an Ogilvy conceptualised ad, which takes on the notion of wholesome biscuits being boring.
Advertising

“The ad’s algorithm is similar to that of Google Maps”: Ogilvy’s Sukesh Nayak on Cadbury’s pin code-based ad

Ogilvy India ideated and executed Cadbury Celebrations’ Diwali film that promotes local retailers. A quick chat with the ad agency’s chief creative officer.
Advertising

Cadbury customises Diwali ad basis pin code to advertise local retailers

The custom-designed version of the same ad displays names of small stores depending on the location where the ad is being watched.
Advertising

Zomato's ad entry draws inspiration from Fevikwik's 'fishing' ad

Zomato has begun uploading winning contest entries to their YouTube page, but one of the entries caught our eye...
Advertising

Instagram advertises its short video platform 'Reels' during IPL broadcast

The campaign ‘Do Your Thing’ is a set of four films showcasing AR, music and editing features that allow users to create content.
Advertising

Imperial Blue’s new Men Will Be Men spot, with a celeb this time

The slice-of-life commercial highlights yet another lighthearted and relatable ‘menism’.