Results for 'Ogilvy'

Advertising

Asian Paints takes the 'nosy neighbour' route to talk about its safe painting service

The service assures great-looking walls, while ensuring everyone's safety. And, if the ad is anything to go by, it will also make your neighbour grow curious about what's happening in your home.
Advertising

"Vocal for local won't make impact unless products are truly Indian": Piyush Pandey, Ogilvy

In a webinar hosted for Amazon's employees, the veteran adman spoke about advertising history, 'vocal for local', among other things.
Advertising

Cadbury brings back 'Kuch Khaas Hai' tune in tribute to frontline workers

This is the second time since the lockdown began that Cadbury has reimagined the classic tune in its advertising.
Guest Article

Of wives, dishwashers and agencies: From the desk of Ogilvy's former copy chief

New York-based copywriter George Tannenbaum, who has turned ageism in advertising on its head with his bold statements, writes a guest post.
Advertising

Asian Paints focuses on the safety of its painters returning to work in a new ad campaign

Conceptualised by Ogilvy, it extols the brand's 'Safe Painting Service' that's mindful of everybody's safety while assuring great-looking walls.
Advertising

Tata Motors evokes 'neki’ in Ramadan ad, salutes truckers in these trying times

Conceptualised by Ogilvy, the ad salutes truck drivers for their service, and shows how kids imbibe good actions when they see their parents do good.
Guest Article

How David Ogilvy's unique advice improved my conversations

He would come to office on most mornings, and we would go back to the hotel for lunch. One day, he asked me, "How ambitious are you? What do you think is coming in the way of your growth?"
Advertising

Ex-Ogilvy adman George Tannenbaum on how to market yourself on LinkedIn

Ex- Chief copy writer at Ogilvy has moved on and is looking for freelance work. Here's how he's leveraging LinkedIn, in his hunt for new assignments.
Advertising

Brooke Bond's new rendition of 'Swad Apnepan Ka' tackles Coronavirus fears

Hindustan Unilever's flagship tea brand has launched a new TVC emphasising the importance of compassion during these difficult times
Advertising

"When someone gives you freedom, they give you 10 times more responsibility": Piyush Pandey

The veteran adman talks about Ogilvy's latest anti-COVID ad, the difference between working for brand and government clients, and how freedom begets responsibility.