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Results for 'Panasonic'
By
afaqs!
Companies
HealthyMomsForHealthyHomes – Panasonic encourages mother care a part of childcare
The campaign focuses on the importance of creating a comfortable sleep environment for mothers for better health.
By
Namah Chawla
Advertising
“Want to package the AC as a ‘complete device’”: Panasonic's Shirish Agarwal
The brand positions the AC as a device that deals with today's pain points - health and hygiene. Chat with Panasonic's head of marcomm and brand.
By
Debashish Chakraborty
Marketing Initiative
Here’s why Panasonic Washing Machines is the ‘smart’est purchase this festive season!
The smart product comes with Miraie - an IoT platform designed by Panasonic that allows the consumer to connect / control all home appliances easily from anywhere.
By
Shreyas Kulkarni
Advertising
Cooling is so passé; AC brands are now going all out on bacteria, viruses and other features
So, is cooling no longer the core focus for AC brands? Well, looks like it.
By
afaqs!
Companies
Panasonic’s #MeetTheFuture campaign goes LIVE with iconic Buaji
The campaign features Panasonic Air Conditioners equipped with nanoe™X technology to inhibit adhered novel coronavirus.
By
Ashwini Gangal
Editor's Note
‘Covid Consumerism’: Good for business, bad for marketing?
As multiple categories add germ-kill to their selling propositions… product promises, advertising codes, and usage rituals get complicated.
By
afaqs!
Companies
Panasonic’s #IntelligentHAI campaign introduces AI-enabled refrigerators
Launched five short digital films to spotlight the smart and intelligent refrigerator range.
By
afaqs!
Companies
Panasonic celebrates Parents’ Day through its new digital campaign
An online contest was run across Panasonic’s Facebook, Twitter and Instagram handles, seeking original stories from users.
By
afaqs!
Companies
Panasonic India's digital campaign crosses 100Mn views on YouTube
The campaign was planned and executed digitally by WATConsult, the hybrid digital agency from the house of Dentsu Aegis Network (DAN) India.
By
Ubaid Zargar
Advertising
Panasonic bats for colour blind photographers, unveils special viewfinder
The new lens has been announced in a campaign titled #RightToColour.
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