Results for 'Parachute'

Design Digest

Marico's revamped Parachute Advansed Gold's packaging is an ode to farmers

The special farmer edition comes in the form of real-life stories on the pack of the hair oil.
Digital

Parachute Kalpavriksha

Advertising

Dabur fires a fresh salvo against Marico’s Parachute hair oil

This is not the first time Dabur has picked a fight against Marico and its Parachute hair oil.
Marketing

Dabur vs Marico: How two disparate desi FMCG giants ended up fighting

Despite having diverse origins, both the companies have already waged war over honey and hair oils. There is scope for more skirmishes in the near future.
Marketing

"Customers prefer taste over health in snacking": Harsh Mariwala, Marico

The first session of Josh Dialogues, a series of virtual discussions with Josh Talks founder Supriya Paul, was with the founder and chairman of Marico.
Interviews

"Marketers are artistes": Koshy George, CMO, Marico

Guest Article

'With sheer patience and perseverance Harsh Mariwala was able to induct some talent into the business...'

Marketing

A men's grooming ad with no vanity shots? Marico's Anuradha Aggarwal explains why...

Interviews

"The Indian consumer is going through an amazingly flirtatious phase": Anuradha Aggarwal, CMO, Marico

Advertising

Iqbal Raj joins Ashe Marcom as creative partner