Results for 'PVR INOX'


Rockstar, Lakshya, Swades; can old hits lure advertisers to theatres during a supply crunch of new movies?

Barring Kalki 2989 AD, most people and brands are unaware about the new movies running at theatres.

PVR INOX launches ‘Fresh Dekho. Bada Dekho’ campaign with Kartik Aaryan

The campaign underscores the joy and vibrant freshness that comes with experiencing movies in a cinema hall.
People Spotting

PVR INOX's chief financial officer Nitin Sood departs

Sood started working at Escorts Finance and later moved on to Dimensions Consulting in the early stages of his career.

PVR INOX’s ad-free offering to help it earn more revenue through tickets and F&B sales

Renaud Palliere, CEO of The Luxury Collection and Innovation, PVR INOX, says it allows the cinema exhibitor to squeeze in an extra show per day.

India registered 15.7 crore theatre-goers in 2023, 29% more than the previous year

As per a new Ormax report, the country’s theatrical audience has surpassed the pre-pandemic level by 8%.

Godrej Yummiez initiates sachetisation of frozen foods, introduces a sausage pack at Rs 30

The brand has partnered with PVR Inox to create awareness of sachetised format of frozen foods.

Brands put on their spooky costumes for Halloween

Myntra, Faasos, Realme, and PVR INOX are seizing the Halloween spirit, launching engaging campaigns and contests.

Co-CEO Gautam Dutta explains PVR INOX's 'Passport' strategy

The ‘Passport’ subscription model, which allows patrons to watch 10 movies a month at Rs 699 has attracted some criticism online.

Jawan, Gadar 2, RRKPK and more: Blockbusters revive cinema ad revenue

The ad revenue for many cinemas and multiplexes has returned to 100%, and the momentum is expected to grow on the back of the festive season, say industry leaders.

PVR INOX creates a gripping tale to promote the final instalment of Insidious

Produced by The Titus Upputuru Company, the film shows what happens to a man who dares to watch the film alone in a plush PVR Inox theatre.