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Few of the delisted Indian apps return to Google Play Store; IT minister says Google’s actions can’t be “permitted”

The apps faced delisting over billing issues.

Amazon Prime Video’s ‘Poacher’ and 30+ brands team up to address crimes against elephants in India

The platform created life-sized installations in Delhi, Mumbai, and Bengaluru.
Advertising celebrates Durga Shakti of women through its new campaign

The campaign draws inspiration from Goddess Durga, honouring the resilience and grit of the women of India.

Nasdaq-listed Match Group explores investment in Indian matrimonial site Shaadi - Report

As reported by ET, in addition to investing in primary equity, another person stated that Match Group may buy out institutional shareholders.
Marketing pitches itself as a dating platform for ‘desis’ in the US, UK, Canada and UAE

Adhish Zaveri, AVP – marketing,, talks about global positioning, new campaign, and how the founder’s appearance in ‘Shark Tank’ has aided the matrimonial platform.
Marketing launches Shaadi Live

Shaadi Live events will allow members a quick 5 min virtual rendezvous with up to 10 potential matches within an hour.

Desi dating apps take on international rivals, matrimonial sites

Though the end goal is the same – to find a partner, maybe get married, Indian and international dating apps are positioned distinctly. We try to decode why.

Anupam Mittal, founder of features in a short film showcasing the brand's journey

The idea of for Anupam Mittal came from his real life predicaments.
Social Media

When Tinder India went “ok boomer” on’s tweet

… Are we at the beginning of a tiff between a dating app and a matrimonial platform?

Stop asking Singles ‘What’s the plan?’ – Valentine’s Day Survey

According to the survey, 46% singles feel that one of the most annoying things about Valentine’s Day is being asked- “So, what’s the plan?”.