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Results for 'TAM ADEX'
By
afaqs! news bureau
Media
FMCG players lead ad volumes in movie genre: report
HUL, Reckitt, Mondelēz and Ponds were the top advertisers in the movie genre in 2022 and 2021, reveals TAM AdEx report.
By
afaqs! news bureau
Media
TV news saw 2% drop in ad volumes in 2022, over 2021: report
Hindi news topped, with more than 30% share of the news genre’s ad volumes in 2022 and 2021, reveals TAM AdEx report.
By
afaqs! news bureau
Advertising
TV ad volume grew in 2022 over 2021, albeit only slightly: TAM AdEx report
Regional channels held a lion's share, as per the report.
By
afaqs! news bureau
Media
Ad volumes per match during ICC T20 World Cup dropped 47% YoY: report
The number of categories, advertisers and brands dropped this year, as compared to 2021, reveals TAM Sports report.
By
afaqs! news bureau
Media
Digital ad insertions witness a drop in July-September: report
The TAM AdEx digital quarterly report states that the services sector had the highest share of ad insertions (44%), followed by education (13%).
By
afaqs! news bureau
Media
Reckitt leads list of top TV advertisers: TAM Quarterly Report
The company has displaced HUL from the top of the list of advertisers on television during the July to September 2022 quarter.
By
afaqs! news bureau
Gaming and e-Sports
Ecom-Gaming ad spends up 2x on TV: TAM AdEx report
The report covers the January to August 2022 time period.
By
afaqs! news bureau
Media
Reckitt, Amul, and LIC lead news genre advertising during H1 2022: TAM AdEx report
Spices, cement and jewellery retailers, had the maximum share of ad volumes, at 3%.
By
afaqs! news bureau
Media
Akshay Kumar tops TAM celeb index in H1 2022
With an average visibility of 37 hours per day across all channels, he was the most visible star.
By
afaqs! news bureau
Media
TV ad volumes up 47% in Jan-Jun 2022: TAM AdEx
The leading sector during the period was food and beverage, with 22% ad volumes share.
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