Results for 'Tata Consumer Products'

Marketing

Will Tata's mock meat foray drive the plant-based segment forward?

Tata Consumer Products has rolled out ready-to-cook mock meat products under the brand name Simply Better.
People Spotting

Tata Consumer Products appoints Monica Jain as Senior VP and GM – US Business

In her new role, Monica will be responsible for leading the business and teams in the US.
Advertising

Tata Salt SuperLite’s latest TVC says reduce sodium, not salt

The company takes a step forward in its premiumisation journey with the launch of 30 per cent less sodium salt.
Design Digest

Tata Tea Gold rings in Durga Puja festivities with specially designed packs

The design language of the five packs brings out the intricate details of West Bengal’s popular 10-day festival.
People Spotting

Deepika Bhan joins Tata Consumer Products as president of packaged foods

She takes over from Richa Arora who has decided to leave the company.
People Spotting

Tata Consumer Products promotes Puneet Das as President - Packaged Beverages, India & South Asia

Puneet takes over from Sushant Dash who has moved to lead Tata Starbucks.
Marketing

Tata Consumer Products plugs portfolio gap with healthy cereals brand Soulfull

While Soulfull finds fertile growth pastures alongside brands like Tata Salt and Sampann, Tata gets a say in a whole new product segment.
Marketing

"The need of the hour was to talk about social issues... it's not like there's a calendar"

Puneet Das, vice president - marketing, beverages India at Tata Consumer Products speaks on Tata Tea Premium's new campaign, local and cause marketing, tea's immunity from nearly everything, among other things.
Post Lockdown

"We will see a shift from lean-back to lean-in media": Sagar Boke, Tata Consumer Products

We interview the head of marketing of the foods division at Tata Consumer Products about the major shifts expected in consumer behaviour and market, post lockdown.
Post Lockdown

"Marketing communication should be empathetic to the changes in the new reality"

Here's how Puneet Das, vice president marketing - beverages India at Tata Consumer Products, thinks the market will change after the lockdown