Results for 'Titan'

Marketing

Titan’s latest lifestyle foray is all about redefining women’s handbags

The company is targeting Rs 1,000 crore revenue from the segment over the next five years from IRTH and Fastrack bags.
Marketing

On social media, we avoid political, regional polarisation: Titan’s Ajoy Chawla

The CEO, jewellery division at Titan on the luxury jewellery brand Zoya, its retail expansion and marketing strategy.
Media

Titan’s success story to soon be a web series

A leading production house is said to have bought the audio-visual rights to the book ‘Titan: Inside India's Most Successful Consumer Brand’.
Advertising

Tanishq’s Rakhi spot celebrates the bond between sisters-in-law

Conceptualised by Tanishq and Webchutney, the ad film titled #SistersByChoice shows the special relationship that a woman shares with her brother’s wife.
Marketing

“There’s an explosion of fashion in the mass segment”: Sonata’s Subish Sudhakaran on the ‘Rs 499 watch’

Titan recently tied up with Flipkart to retail a range of Sonata - 'Epic by Sonata' - watches priced at Rs 499. A quick chat with Sonata’s marketing head.
Advertising

“We are building Fastrack as a 'fashtech' brand”: Ajay Maurya, head of marketing

After finding firm footing in the smartband segment, Fastrack has now entered the wearable audio market with wireless earbuds, neckbands and headphones.
Companies

Titan Company with SBI launches India’s first contactless payment watches

Introducing Titan Pay – the stylish contemporary watches that enable fast & hassle-free transactions through YONO SBI for today’s Smart Consumers.
Post Lockdown

“Will focus on virtual jewellery try-ons and investment in gold”: Titan’s Ranjani Krishnaswamy

We spoke to Titan's general manager, marketing, jewellery division, about the changes the brand foresees in the jewellery market, post lockdown
Advertising

Titan revamps its iconic tune for Mother’s Day

We spoke to Mahesh Gharat, chief creative officer, Ogilvy, about the ideation and execution of the film
People Spotting

Bhaskar Bhat, MD, Titan calls it quits

He joined the Tata-owned company back in the year 1983.