Results for 'Titan'


How Mia by Tanishq navigates AI trends and consumer mindset to drive growth

Sampurna Rakshit, the brand’s marketing head, sheds light on Mia’s marketing strategy, and the intricacies of selling modern jewellery.

Titan bolsters ownership in CaratLane with Rs 4,621 crore investment, expands stake by 27%

Titan first bought 62% stake in CaratLane in 2016 at a valuation of about Rs 563 crore.

Premium watches take centre stage as Titan’s Nebula targets Rs 500 crore turnover in 3 years

Titan's CEO Suparna Mitra envisions Nebula & Edge leading the premium watch market, aiming 20-25% overall business in 3 years.

Why is Fastrack revamping its Smart business?

Fastrack has been part of smart wearables for more than five years. The fashion brand’s marketing head puts the spotlight on the new identity and plans ahead.

Why is CaratLane after your first salary?

The brand has recently added to its year-long ‘First Salary’ campaign. CaratLane’s VP, Marketing speaks to afaqs! about the campaign, category trends, and more.

The best of '23 Mother's Day ads

Brands across categories make an effort to recall every instance of the invaluable role that mothers play in our lives.

Titan’s latest lifestyle foray is all about redefining women’s handbags

The company is targeting Rs 1,000 crore revenue from the segment over the next five years from IRTH and Fastrack bags.

On social media, we avoid political, regional polarisation: Titan’s Ajoy Chawla

The CEO, jewellery division at Titan on the luxury jewellery brand Zoya, its retail expansion and marketing strategy.

Titan’s success story to soon be a web series

A leading production house is said to have bought the audio-visual rights to the book ‘Titan: Inside India's Most Successful Consumer Brand’.

Tanishq’s Rakhi spot celebrates the bond between sisters-in-law

Conceptualised by Tanishq and Webchutney, the ad film titled #SistersByChoice shows the special relationship that a woman shares with her brother’s wife.