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Results for 'Veggie Clean'
By
Aishwarya Ramesh
Advertising
This veggie wash ad focuses on customers' paranoia...
It shows unbridled horror on a customer's face as a fruit seller pulls his mask down to blow dust off a tomato.
By
Aishwarya Ramesh
Advertising
Marico releases first Veggie Clean ad; sets advertising 'code' in new category
Mullen Lintas has created the first-ever ad for the ‘vegetable wash’ category for Marico’s Veggie Clean; hinged on DIY solutions.
By
Ananya Pathak
Points of View
Who's the real bad guy - germs and pesticides, or soap?
While brands in the young fruit/vegetable wash segment promise to kill germs, they find demonising soap just as important.
By
afaqs! news bureau
Advertising
Mullen Lintas to handle creative duties for Marico's Veggie Clean
The agency currently also handles Marico's edible oil brand Saffola.
By
Abid Hussain Barlaskar
Points of View
Will the hot new 'produce wash' segment fizzle out like a fad, or grow?
Marico, ITC, and CavinKare have launched specialised cleansing products for fruits and veggies. People may sample these products, but will the segment thrive?
By
afaqs! news bureau
Marketing
CavinKare out with ‘meat wash’ liquid SaaFoo; variant for veggies, fruits
SaaFoo veggies and fruits wash is priced at Rs.99 for 500ml; meat wash at Rs.120 for 500 ml. Also available in sachets
By
afaqs! news bureau
Marketing
Marico launches 'Veggie Clean'; enters new vegetable wash' category
The cleaning solution claims to remove all germs, bacteria, chemicals, waxes and soil on the surface of fruits and vegetables.