Subscribe to newsletters
Points of View
Last 30 days
Brands and Sports marketing
All Week Series
Vdonxt Asia Week (2nd Edition)
Television Week (2nd Edition)
Digipub Week (2nd Edition)
Languages Week (2nd Edition)
CMO Week (3rd Edition)
CMO Week (2nd Edition)
vdonxt asia Week
CMO Week (1st Edition)
Great LifeStyle Brands
Media Brand Awards
Media Innovation Awards
Marketers' Excellence Awards
Find Me An Agency
Add My Agency
Results for 'Vikram Mehra'
Anirban Roy Choudhury
"At Saregama, anthropology trumps technology": Vikram Mehra on Carvaan's journey from Classics to Kids to Karaoke
The MD of Saregama dives deep into his Carvaan's expansion and how it is based on consumer behaviour.
Saregama positions Carvaan as a hack to keep stubborn senior citizens indoors during pandemic
The ad revolves around a father and his daughter’s telephonic conversation where the latter cautions the former against stepping out.
afaqs! news bureau
Saregama to donate 'Carvaans' to old age homes
It believes the power of music can help the elderly get through these lonely, and challenging times.
Saregama music library grows by 10%
11,000 unexposed musical gems from Gauhar Jaan , Ghulam Ali , Lata Mangeshkar, M.S Subbulakshmi and others added to the Catalogue.
McCann Delhi tops WARC Effective 100 list
Right after Pulwama, does India have an appetite for a Kashmir-based film?
Saregama Carvaan wishes Happy Mother's Day in Retro style
"Consumers wanted a lean-back experience": Saregama's Vikram Mehra on Carvaan
Amazon partners with Saregama
Lodestar UM bags Saregama business