Results for 'WhiteHat Jr'

Marketing

Has BYJU’s big marketing spends contributed to its current crisis?

During FY16-FY22, the startup’s total advertising cost stood at Rs 8,029 crore. This is almost 69% of its operating revenue during the period.
Advertising

WhiteHat Jr promotes music learning for all ages through its new campaign

Featuring actor Hrithik Roshan, the leading edtech platform's ads encourage people to learn to play a musical instrument.
People Spotting

WhiteHat Jr ropes in Shreshtha Mathur as Assistant Vice President Growth

Prior to this, she was with Tata CLiQ as Head Of Digital Marketing | Luxury.
Companies

Microsoft India joins hands with WhiteHat Jr to offer immersive game-based learning experiences for students

WhiteHat Jr introduces ‘Code with Minecraft’, a highly engaging offering aimed at students aged 6-14 years.
People Spotting

WhiteHat Jr’s Ex VP Marketing - Nikhil Mittal joins Skill-Lync as the Head of Growth

His earlier stint includes working with Vodafone, Zain Telecom, Tata Docomo, and Ericsson across India and international geographies.
People Spotting

Paytm First Games appoints Vednarayan Sirdeshpande as Vice President Marketing

Prior to this, he was with WhiteHat Jr as Global Head of Brand Marketing.
Companies

WhiteHat Jr collaborates with Dettol BSI to launch a digital scholarship program

50 Scholarships to be awarded to top performers for creating innovative mobile apps addressing hygiene and health issues.
Advertising

After Hrithik Roshan, R. Madhavan bats for WhiteHat Jr as a concerned parent

Madhavan is worried that the skills his kids are learning today won’t be of much use in future.
Marketing

‘Coding for kids’: How this edtech sub-segment became a pandemic era star

While new players like Tinker Coders joined the race, edtech majors like BYJU’s, Vedantu, Coding Ninjas and Toppr, launched their ‘coding for kids’ verticals.
Advertising

ASCI asks WhiteHat Jr to pull its ads

The ad body processed 15 complaints against 7 WhiteHat Jr ads. Five of these ads were in potential violation of the ASCI code.