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Ubaid Zargar

Ubaid Zargar is the senior correspondent at afaqs!. He writes about advertising and marketing, focusing on digital marketing and marketing technology.

MI Lk Marketing
Schneider Electric has its eyes set on IPL to promote Lauritz Knudsen
By Ubaid Zargar
Dec 16, 2024 05:21 IST 4 Min read
McD Squid Game Marketing
Crocs, McD, Duolingo: Brands are queuing up to play the Squid Game
By Ubaid Zargar
Dec 12, 2024 05:10 IST 3 Min read
Infosys CMO Radar 2024 Marketing
96% of marketers are using AI, only 52% report tangible biz value
By Ubaid Zargar
Dec 11, 2024 05:11 IST 3 Min read
Neeman's screengrab Advertising
Neeman’s new ad sees detectives investigate its anniversary sale
By Ubaid Zargar
Dec 10, 2024 05:20 IST 3 Min read
HUL brands Brands
HUL just revealed its premiumisation gambit; D2C brands must be wary
By Ubaid Zargar
Dec 05, 2024 05:30 IST 3 Min read
Jaguar Type catrs Brands
Two weeks post rebrand, Jaguar keeps the pot stirring with a new car
By Ubaid Zargar
Dec 04, 2024 05:10 IST 2 Min read
Chill Guy Social Media
The rise of Chill Guy: How a laid-back dog conquered the internet
By Ubaid Zargar
Dec 03, 2024 05:10 IST 3 Min read
BMW Marketing
BMW recreates the legendary M3 GTR from Need for Speed: Most Wanted
By Ubaid Zargar
Dec 02, 2024 04:50 IST 2 Min read
Conversational Marketing Marketing
Beyond the purchase: Is conversational marketing the CX kingpin?
By Ubaid Zargar
Nov 29, 2024 05:30 IST 4 Min read
Nothing design Marketing
Nothing’s content marketing is just as unique as its interface
By Ubaid Zargar
Nov 28, 2024 05:10 IST 3 Min read
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