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Ubaid Zargar

Ubaid Zargar is the Principal Correspondent at afaqs!. He writes about advertising and marketing, focusing on digital marketing and marketing technology.

From catchy jingles to sonic identities...Brands
From catchy jingles to sonic identities...
By Ubaid Zargar
Aug 22, 2023 05:30 IST 5 Min read
Online publishers forge ahead to embrace the cookieless futureTop Story
Online publishers forge ahead to embrace the cookieless future
By Ubaid Zargar
Aug 16, 2023 05:10 IST 3 Min read
Tata Tea Premium's redesigned packaging: Independence Day spotlight on handloom legacyAdvertising
Tata Tea Premium's redesigned packaging: Independence Day spotlight on handloom legacy
By Ubaid Zargar
Aug 14, 2023 05:20 IST 3 Min read
After whitepaper launch, ASCI and Khaitan probe the legal labyrinth of AI in the ad worldAdvertising
After whitepaper launch, ASCI and Khaitan probe the legal labyrinth of AI in the ad world
By Ubaid Zargar
Aug 10, 2023 05:00 IST 4 Min read
Data Protection Bill: are brands at crossroads between personalisation and privacy?Top Story
Data Protection Bill: are brands at crossroads between personalisation and privacy?
By Ubaid Zargar
Aug 09, 2023 05:30 IST 5 Min read
The recipe to brewing a generation of financially literate consumersAdvertising
The recipe to brewing a generation of financially literate consumers
By Ubaid Zargar
Aug 04, 2023 05:30 IST 5 Min read
What’s driving growth for online publishers?Top Story
What’s driving growth for online publishers?
By Ubaid Zargar
Jul 28, 2023 05:10 IST 2 Min read
As Parle tops Kantar’s most chosen in-home brand chartMarketing
As Parle tops Kantar’s most chosen in-home brand chart
By Ubaid Zargar
Jul 27, 2023 12:14 IST 3 Min read
Barbie’s marketing genius has turned pink into the new blackMarketing
Barbie’s marketing genius has turned pink into the new black
By Ubaid Zargar
Jul 21, 2023 05:10 IST 4 Min read
Ather Energy’s upcoming launch sees a design prelude to woo commutersMarketing
Ather Energy’s upcoming launch sees a design prelude to woo commuters
By Ubaid Zargar
Jul 20, 2023 05:20 IST 7 Min read
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