News

Media

DHL partners with Sportskeeda for ISL 2020-21

The Sportskeeda website will now bring the ISL frenzy to its users yet again, with comprehensive content and engaging contests across platforms.
Marketing Initiative

Aakash Digital’s campaign earmarked as the ‘Anthem of comebacks’

The ‘Success is waiting’ campaign featuring Yuvraj Singh garnered great chatter on social media and has also clocked over 30 million campaign views.
Marketing

Cure.fit woos calorie counters with YouTube content that asks them to co-script while watching

It reminds us of the intensely interactive Netflix movie ‘Bandersnatch’, where viewers clicked on the story options on the screen to co-write the tale.
Marketing

"Shareability of content is an important currency in communication": Shakti Upadhyay, Kia Motors

A chat with the head of marketing and PR, Kia Motors India, on the marketing challenges during COVID-induced lockdown and the road ahead.
Marketing

Another 'COVID killing' product on the block... an anti-bacteria ceiling fan

Finolex Cables joins germ decimating fabrics, plywood brands, wall paints and mattresses.
Marketing

Consumer preference for affordable offerings continue : Nielsen report

After a dismal performance in Q2, FMCG industry moves into a positive growth space.
Advertising

Hindware appoints Grapes Digital to handle digital duties

As part of this mandate, the agency will manage Digital Marketing and Social media strategy, Influencer management and Content Planning for Hindware Homes
Advertising

Vasu Healthcare partners with Scarecrow M&C Saatchi

The brand will be handled by the agency’s Mumbai office.
Advertising

Plant-based meat Brand ‘Blue Tribe’ awards integrated mandate to Chimp&z Inc

The agency is launching Blue Tribe in the plant-based meat industry and will be responsible for its Digital Communications, MarTech, and PR solutions.
Media

Jagran.com starts city specific news model - Jagran Local

The platform is a plethora of credible and factual content that squarely focus on 360 degree coverage of Local News and Information.
Marketing

Cure.fit woos calorie counters with YouTube content that asks them to co-script while watching

It reminds us of the intensely interactive Netflix movie ‘Bandersnatch’, where viewers clicked on the story options on the screen to co-write the tale.
Marketing

"Shareability of content is an important currency in communication": Shakti Upadhyay, Kia Motors

A chat with the head of marketing and PR, Kia Motors India, on the marketing challenges during COVID-induced lockdown and the road ahead.
Marketing

Another 'COVID killing' product on the block... an anti-bacteria ceiling fan

Finolex Cables joins germ decimating fabrics, plywood brands, wall paints and mattresses.
Marketing

Consumer preference for affordable offerings continue : Nielsen report

After a dismal performance in Q2, FMCG industry moves into a positive growth space.
Advertising

Hindware appoints Grapes Digital to handle digital duties

As part of this mandate, the agency will manage Digital Marketing and Social media strategy, Influencer management and Content Planning for Hindware Homes
Advertising

Vasu Healthcare partners with Scarecrow M&C Saatchi

The brand will be handled by the agency’s Mumbai office.
Advertising

Plant-based meat Brand ‘Blue Tribe’ awards integrated mandate to Chimp&z Inc

The agency is launching Blue Tribe in the plant-based meat industry and will be responsible for its Digital Communications, MarTech, and PR solutions.
Media

Jagran.com starts city specific news model - Jagran Local

The platform is a plethora of credible and factual content that squarely focus on 360 degree coverage of Local News and Information.