Results for 'Adidas'


Adidas Icons come together for a 'Family Reunion’

Ahead of FIFA World Cup Qatar 2022™, adidas reunites its global football family including Lionel Messi, Karim Benzema to celebrate why the world cup is so special.

Adidas snaps ties with Kanye West over his antisemitic remarks

The company will stop making Yeezy products and expects a short-term negative impact of up to €250 million.

Ranveer Singh frontlines global campaign for adidas and Yohji Yamamoto’s premium streetwear line Y-3

The first Indian to feature in Y-3’s global campaign in its 20 years history.

Adidas puts its partnership with Kanye West under review; will continue to co-manage Yeezy during this period

West responded to the news with an expletive-laden comment on social media.

Adidas launches scannable film ‘QR to Qatar’ for the FIFA World Cup™ with Bollywood Superstar Ranveer Singh

The film includes a digital integration of a QR Code that takes the consumer to a live raffle to win many exciting prizes.

What’s driving the sustainability agenda of brands?

Brands like KitKat, Adidas, Godrej have recently launched eco-friendly alternatives for their products. Does sustainability negate profits?

Mirabai Chanu's endorsement fee to rise by 25-30%

Chanu's victory at the ongoing Commonwealth Games has got brands across sectors, like healthcare, steel, cement, insurance, cosmetics and nutrition, interested in her.

adidas India comes on board as the official footwear partner for the India CWG contingent

The 22nd Commonwealth Games (CWG) 2022 will take place in Birmingham, England from July 28th to August 8th 2022.
People Spotting

Kanika Nijhawan moves to Adidas as Brand Director

Prior to this, Nijhawan was associated with Reebok.

Manika Batra joins adidas' elite athlete roster with the launch of its 'Impossible Is Nothing' Campaign

India No.1 Women Table Tennis player Manika Batra signs with adidas to empower women and enable them to see possibilities in the world of sports