Results for 'Ariel'

Social Media

Lay's India goes on a gratitude spree

It thanks several brands on social media for their efforts during the lockdown.

What exactly is Anil Kapoor doing in this Ariel ad?

TV ads featuring the Bollywood actor and print ads with chef Sanjeev Kapoor reiterating Ariel's efficacy as a stain removal agent.
Social Media

Ariel's 'Share the Load' campaign makes TikTok debut

TikTok helps Ariel put a fun twist on 'Share the Load' by inviting users to upload videos of themselves sharing household chores, equally.

Did you know that the sound of laundry getting done can help you rest better?

Isn’t it peaceful to sit back and relax as someone else takes over half the chores and helps to #ShareTheLoad?

Ariel and ASMR: Sounds of men doing laundry making women tingle

It was launched on the occasion of International ASMR Day, in partnership with Gibi ASMR, a rather unusual influencer-cum-digital content creator.

AAAI enters the scene in order to prevent idea thefts

In the wake of the issue that has hit the advertising industry, the AAAI has come up with an idea to protect an agency's creative ideas

Meet the ex-P&G marketer who’s now selling sleep

Priyanka Goyal was a country category leader at P&G in the Fabric Care division. Now, she wants to revolutionise the way we sleep…

Did P&G proofread an ad after it got trolled?


After laundry equality, Ariel revisits stain removal...


"Buyers expect brands to take a stand": P&G's Marc Pritchard